Aparna is a company growth and revenue generator. She provides sales assistance to legal teams in need of document management and process improvement services. She also facilitates business and software sales implementation negotiations for corporate legal departments and large law firms. After graduating with a BA degree from the University of Florida, Aparna spent 15 years working exclusively in leadership, marketing, and sales roles for technology and software companies in Florida and the Washington, DC metro area. She has owned a boutique marketing consulting agency, which primarily served the legal and medical industries. Once settled in Atlanta, she was sought after to rejoin the Affinity team as a senior client engagement manager, dedicated to document management sales initiatives.
Aparna’s superpowers are helping clients increase revenue, optimize processes, maximize productivity, and increase efficiency. Building relationships with prospects and vendors to strategically align goals for revenue growth is her favorite part of her job.
Aparna is passionate about travel and exploring the world, perfecting family brunch, star-gazing, flower arranging, and hiking. She is an amateur wine aficionado, who loves her young son and cheering on her alma mater, the University of Florida Gators!
• NetDocuments sales expert
• Worldox sales manager
• Document management sales and implementation facilitator
• Business and management consulting facilitator
• Coaching and mentoring
• Lead generation
• Inbound sales certified
• Strategic high value relationship building
• Client acquisition
• Vendor management
• Thought leadership
• Communications
• Writing
• Prospecting
• Research
• Results driven sales enthusiast
• Client advocacy
